Specialist Google Ads Management
Google Ads Management for
Serious Advertisers
Work directly with Hendrik, the specialist managing your campaigns — no account managers, junior handoffs, or communication bottlenecks.
For established businesses investing $4,000+ per month in Google Ads.
Direct communication • Hands-on management • No account-manager layer
Why Yoosten
You work directly with the person managing your campaigns.
Yoosten is intentionally specialist-led. I review the account, make the decisions, implement the changes and communicate with you directly.
Direct access
No account-manager layer between you and the person actually working on the account.
Hands-on management
Attention goes where it matters rather than changes being made simply to fill a monthly report.
Responsive communication
Questions get answered by someone who already knows the account and understands what is happening.
Google Ads Management
What actually matters inside the account.
Good management is not about constantly changing settings. It is about understanding where money is being made, where it is being wasted, and what deserves attention next.
Traffic quality.
Search terms, targeting, keywords and negatives should keep spend focused on valuable intent.
Search terms, targeting, keywords and negatives should keep spend focused on valuable intent.
Conversion tracking.
Google needs meaningful conversion signals before its bidding systems can make useful decisions.
Google needs meaningful conversion signals before its bidding systems can make useful decisions.
Bids and budgets.
Spend should follow performance and opportunity rather than platform recommendations alone.
Spend should follow performance and opportunity rather than platform recommendations alone.
Ads and landing pages.
Search intent, messaging, offer and landing-page experience need to work together.
Search intent, messaging, offer and landing-page experience need to work together.
How It Works
Start with the account, not a sales pitch.
01 Review.
I look at your current account, goals, spend, tracking and the problems you want solved.
I look at your current account, goals, spend, tracking and the problems you want solved.
02 Prioritize.
We focus first on the areas most likely to make a meaningful difference.
We focus first on the areas most likely to make a meaningful difference.
03 Manage.
I manage the campaigns directly and keep you informed about what is changing and why.
I manage the campaigns directly and keep you informed about what is changing and why.
Client Fit
Best suited to established advertisers.
Yoosten primarily works with businesses already investing $4,000+ per month in Google Ads, with an established product or service and meaningful leads or sales to optimize toward.
Get in Touch
Request an Account Review
Tell me a little about your Google Ads account. I personally review every inquiry and will get back to you directly if it looks like a good fit.